Starting the New Year With a New SEO Marketing Strategy

Did you know that more than 90% of pages online get zero organic search traffic from Google?

As that figure suggests, quality SEO is a crucial component for any and every business. As we close in on 2023, brands that don’t recognize this will fall way behind their competitors.

An effective SEO marketing strategy improves a website’s rankings and increases search traffic. You can decide for yourself whether to enlist the services of a digital marketing company or not.

Read further to understand what a new SEO marketing strategy can bring to the table.

What SEO Will Do For You

In case you’ve been living under a rock for the last decade, SEO stands for Search Engine Optimization. Regardless of your industry, improving your rankings in search engine results will greatly impact your most important business objectives.

SEO done right can widen your audience and reach while also helping you rank better in local searches. In addition to visibility and traffic increase, SEO will help boost your credibility by giving you an authoritative voice online.

The significant benefits of SEO don’t end there. Putting in the effort to produce high-quality content with backlinks and keywords, while making your site faster and more responsive will improve the usability of your website.

Plus, you can track SEO results and use these insights to adjust and refine your SEO strategy. Best of all, SEO doesn’t have to cost a dime, unlike PPC (pay-per-click) ads which involve a fee each time someone visits your site.

Should I Pay For SEO Services or Do It Myself?

The new year is almost upon us, and there’s no time better than the present to implement a new SEO marketing strategy.

If you’re prepared to dedicate time and effort, you can perform some basic SEO yourself. A willingness to learn and apply up-to-date practices in the field can go a long way.

But, whether you hire an agency or not, you should know that the wrong SEO techniques can actually harm your site.

It’s important to understand that SEO takes a lot of measured and meticulous analysis. It’s a complex, ever-changing practice. So it’s no wonder many brands invest in professional help to improve their site’s appearance and positioning in organic search results.

If you’re looking for specialized SEO services, BeBranded is a respected web design company that provides expert help in SEO and social media marketing.

Make SEO a Priority in 2023

Investing in a new SEO strategy can increase your company’s organic visibility and boost brand awareness. The world of SEO is an ever-changing landscape. And attracting a steady flow of organic traffic is a strong foundation every business needs in 2023.

Our Long Island SEO company offers expert services to analyze your competitors’ strengths and weaknesses to help you outrank them in Google searches. Contact us today to learn about our SEO packages that can thrust your website to the top.